Japanese fashion house KENZO is back with a vibrant burst of color for Spring/Summer 2024. Their second collaboration with acclaimed artist verdy brings forth the aptly named “Colors” collection, a series of clothing and accessories that injects a playful energy into your wardrobe.
Nigo, KENZO’s Artistic Director and a close friend of verdy, has curated a collection that celebrates bold primary colorblocking. Think deep blue, firetruck red, and sunshine yellow, all woven together harmoniously within the iconic KENZO aesthetic. The result is a collection that feels fresh, youthful, and perfect for those warmer months.
verdy’s influence shines through the collection’s graphics. A renowned Japanese artist known for his brightly colored and playfully drawn works, verdy often explores themes of youth culture, rebellion, and nostalgia. This youthful spirit perfectly complements Nigo’s vision for KENZO, which has always embraced an East-meets-West aesthetic heavily influenced by streetwear.
For the men’s line, expect a comfortable and casual selection. Think cozy grey zipped hoodies and unbrushed fleece sweatshirts in both grey and blue. The “KENZO PARIS” logo, or simply “KP,” takes center stage, reimagined in a unique font designed by verdy himself. This logo appears prominently on the chest or back of the garment, with matching shorts featuring a subtle logo placement at the knee.
Don’t worry, the color doesn’t stop there. Jersey T-shirts come in both oversized and classic cuts, offering a choice for every personal style. The color palette for these tees expands beyond the core collection, with options in yellow and white joining the mix.
The collection extends beyond apparel, with a range of accessories that add a touch of “Colors” to any outfit. A small canvas tote bag in a deep navy blue, the same shade used throughout the men’s collection, proudly displays the “KENZO PARIS” logo. Baseball caps come in two options: a classic blue with a white logo and a lighter off-white option featuring a contrasting yellow logo.
Finally, the collection wouldn’t be complete without a nod to footwear. The KENZO-PACE running shoe, first unveiled during the brand’s Autumn-Winter 2023 show, gets a vibrant refresh. This time around, the shoes come dressed in the three key colors of the KENZO x verdy collection: deep blue, red, and lemon yellow. The KENZO-PACE has become a staple for the brand, and its constant evolution ensures there’s a perfect pair for every season.
The KENZO x verdy “Colors” collection launched on April 12, 2024, and is available across the KENZO network. You can find it in KENZO boutiques, on KENZO.com, and at select retailers globally.