To commemorate the momentous 50th anniversary of SIGNAL IDUNA PARK, the club’s legendary stadium, PUMA and Borussia Dortmund have teamed up to release a limited-edition collection that’s more than just sportswear.
Since 1974, SIGNAL IDUNA PARK, formerly known as Westfalenstadion, has reverberated with the chants of 81,365 passionate fans, creating an atmosphere unmatched in the world of sports. This electrifying energy is what the PUMA-designed Borussia Dortmund 2024 Special Edition Kit aims to capture.
The centerpiece of the collection is undoubtedly the BVB Special Edition Jersey. This jersey isn’t just a replica; it’s a meticulously crafted homage to the stadium itself. Distinctive details and graphics adorning the jersey draw inspiration from the grand architecture of SIGNAL IDUNA PARK, weaving a visual tapestry that celebrates five decades of history at this iconic venue.
The Replica version of the jersey is engineered with PUMA’s innovative dryCELL technology, ensuring you stay cool and comfortable while cheering on your team. Additionally, the jersey is crafted with PUMA’s RE:FIBRE technology, incorporating at least 95% recycled textile waste. This eco-conscious approach highlights the collection’s commitment to both heritage and sustainability.
Marco Mueller, PUMA’s Senior Director of Product Line Management Teamsport Apparel, perfectly encapsulates the significance of this collaboration: “It’s an honor to collaborate with Borussia Dortmund on this landmark occasion. The Special Edition Jersey is more than just sportswear – it’s a wearable emblem of passion and pride for BVB’s storied history and celebrates the uniqueness of their amazing fans and one of the best stadiums in the world.“
The wait is almost over for BVB faithful. The Borussia Dortmund Anniversary Kit and Collection, including the coveted Special Edition Jersey, shorts, pants, and hoodies, will be available starting April 5th at PUMA stores, PUMA.com, the BVB FanWelt at SIGNAL IDUNA PARK, bvbonlineshop.com, and at select retailers worldwide.