The Y-3 Spring/Summer 2023 Chapter 2 collection has arrived, marking another milestone in the groundbreaking collaboration between adidas and Yohji Yamamoto.
This latest offering boldly reinterprets the future of fashion by embracing “Technical Effortlessness,” blurring the lines between high-performance functionality and avant-garde aesthetics. In this article, we delve deeper into the collection’s key features, the inspiration behind its designs, and the unique campaign that brings this innovative vision to life.
The Y-3 Spring/Summer 2023 Chapter 2 collection builds upon the brand’s core principles of renegade dynamism, taking cues from Yohji Yamamoto‘s legacy of utilitarian workwear. The collection is characterized by a fusion of outdoor-ready design and functional detailing, underscored by Yamamoto’s avant-garde sensibilities. This innovative concept of Technical Effortlessness is embodied through an array of garments, footwear, and accessories featuring adaptable elements such as fabric cords, snap buttons, straps, and asymmetric cuts.
A key component of the collection is its disruptive footwear lineup, which masterfully experiments with both form and function. The Y-3 TERREX SWIFT R3 GTX, available in high and low-cut silhouettes, headlines this selection. Engineered for the outdoors, this dynamic shoe incorporates a combination of neoprene, textile, and rubber materials, along with a waterproof GORE-TEX® membrane for maximum performance and durability.
Complementing the launch of the Y-3 Spring/Summer 2023 Chapter 2 collection is a visually stunning campaign that expands on the narrative established in Chapter 1, celebrating Y-3’s Japanese origins. Collaborating with renowned artist Takashi Homma, the campaign’s hero visuals draw inspiration from Homma’s “New Waves” body of work, capturing the serene beauty of Japan’s coastal landscapes.
The captivating stills are accompanied by director Emily Okuda-Overhoff’s cinematic exploration of beach scapes and lush greenery, while cult photographer Shoichi Aoki brings his unmistakable style to the Chapter 2 lookbook, documenting Y-3’s journey from the bustling streets of Harajuku to the tranquility of the coast.
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The Y-3 Spring/Summer 2023 Chapter 2 collection stands as a fearless and forward-looking testament to the enduring partnership between adidas and Yohji Yamamoto. Available from April 7th on adidas.com/y-3, in Y-3 stores, and at select global retailers, this collection is poised to make a lasting impact on the world of fashion by pushing the boundaries of style and functionality.
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