It’s no secret that the crème de la crème of Apple’s meticulously engineered technology tends to land the spotlight in auction houses. From state-of-the-art laptops to the iconic original iPhone, these coveted items represent a treasure trove of nostalgia and prestige in the resale universe. However, turning the page from the tech chapter, a surprising character emerges: The Omega Sports Apple Computer Sneakers, a fascinating pivot of the iconic tech behemoth into the world of high-fashion.
Currently showcased on Sotheby’s online catalogue, the unique Omega Sports Apple Computer Sneakers, size 10.5, made exclusively for men, are being showcased for an opening bid of $50,000. A number that easily gives them a pedestal in the world of fashion relics.
The legendary Apple sneakers, produced in the ’90s as an exclusive item for Apple staff, speak volumes about the brand’s adventurous spirit and its unexpected venture into the fashion realm. These elusive shoes were part of a unique giveaway during a National Sales Conference, reinforcing their unique status as they never found their way onto retail shelves.
More than two decades ago, over 22,000 loyal Apple followers had embraced the brand’s apparel and accessories, signifying a deep-rooted affinity transcending beyond the realms of technology. Apple’s fashion foray saw fruitful collaborations with industry behemoths like Lamy, Honda, and Braun, a testament to the brand’s magnetism.
Predominantly white, these one-of-a-kind sneakers subtly incorporate Apple’s classic rainbow logo on the tongues and sides, a nod to the brand’s original visual identity. The Omega Sports Apple Computer Sneakers remain untouched, symbolizing a bygone era of Apple’s playful experimentation.
The vintage sneakers tell a story of aesthetics and comfort, blending leather, breathable cotton, and rubber. With an unconventional flair, the sneakers showcase chunky, elevated soles, pristine white lacing, and a bonus pair of fiery red laces tucked neatly in the box.
Reminiscing back to 1986, Apple’s audacious ‘The Apple Collection’ clothing line was a short-lived, albeit memorable endeavor. From sweatshirts and T-shirts to trucker hats and accessories, the brand attempted to dress their customer base as innovatively as their technology. Although the venture was ephemeral, it remains etched in the hearts of over 22,000 customers who embraced the brand’s diversified offering.
Notably, the Omega Sports Apple Computer Sneakers aren’t the only footwear relics tied to the brand that made headlines. In November 2022, a pair of well-worn Birkenstock sandals, once owned by Steve Jobs, were auctioned in New York for an astonishing $218,750. This auction record illustrates the potent nostalgic allure attached to Apple’s rich heritage and its enigmatic founder.
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