After the Raheem Sterling x New Balance “Shadow Of My Dreams”, unveiled last May, Chelsea winger and England international Raheem Sterling has his name on a new collaboration, this time it’s the New Balance Furon V7.
Called “Route to Success,” the iconic football boot is created as a tribute to the dedication shown by Raheem’s sister to support his dream and the sacrifices they made together when travelling to his training sessions.
“My journey to this point was far from easy but when, as a family, we didn’t have a lot, we always had each other, and we pushed each other to be the best we could possibly be. My family always encouraged me to follow my dreams and it’s that confidence that helped me get where I wanted to be. Everyone made sacrifices. Everyone contributed to my success. It was a team effort from start to finish,” said an emotional Raheem Sterling.
The shoe features a bright blue Hypoknit upper that secures the foot, while providing stretch and support in strategic areas. The colorful upper features a print inspired by a British bus seat pattern, a nod to the Chelsea striker’s past bus rides to training with his sister. There is also a NB logo featured on the medial side of the forefoot, New Balance branding on the lateral heel and an offset lacing configuration to increase the strike zone while providing lockdown. The shoe is completed with a herringbone pattern outsole.
“Watching Raheem work with the New Balance design team on this limited-edition boot highlighted how dedicated he is to anything he takes on. The Route to Success boot honours the hard work and sacrifice Raheem gives to the game every day and we love highlighting his story to inspire fans around the world!,” said Andrew McGarty, New Balance Head of Global Football Sports Marketing.
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The Raheem Sterling x New Balance Furon v7 “Route to Success” is available now, priced at approximately $225 USD, at newbalance.com.
Click on this link to read this article in French version.