PUMA Football launches its new Fearless pack, including the new ULTRA and FUTURE 1.4 football boots, arriving just in time for the winter games and the Qatar World Cup.
A number of new technologies are included in this new generation of the PUMA ULTRA Fearless edition: a new ultra-lightweight woven upper, redesigned soles, and the new PWRPRINT technology offering better stability and support, backed up by the famous ULTRAWEAVE which is here optimized and integrated for the first time in a soccer shoe, here in the ULTRA. The material has also been upgraded with a TPU skin to offer incredible durability at a minimum weight.
The PUMA ULTRA also features 5-D PWRPRINT technology, placed in key strategic areas of the shoe. While maintaining the lightweight properties of the shoe, the 5-D PWRPRINT provides micro-reinforcement for optimal fit and support, while the new dual-density SPEEDPLATE outsole offers increased propulsion and energy transfer when going from 0 to maximum speed.
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The PUMA FUTURE Fearless combines second generation FUZIONFIT+ technology with adaptive compression technology that adapts perfectly to the contours of each foot. The technology is coupled with a lightweight Nano Grip insole and a Dynamic Motion System outsole created for optimal traction. The PUMA FUTURE also features Advanced Creator Zones, designed to improve grip on the ball and provide flexibility in the forefoot, as well as the super lightweight PEBA construction system which, along with its grippy outsole, reduces weight and provides a solid foundation for generating devastating acceleration, movement and gestures in all directions.
The pack will be worn by some of PUMA most iconic ambassadors: Neymar Jr, Kingsley Coman, Fridolina Rolfö, Sara Björk, Christian Pulisic, Antony, Nikita Parris and Memphis Depay.
The new PUMA ULTRA and FUTURE 1.4 Fearless editions, in both unisex and women’s versions, are already available on PUMA.com, at PUMA stores and leading soccer retailers worldwide.
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