PUMA unveils its latest collaboration with the ART OF FOOTBALL, delivering a striking blend of nostalgia and modernity. Featuring the PUMA KING Ultimate ART OF FOOTBALL, the collection is a nod to the legacy of football greats and an embrace of the future of athletic apparel.
The partnership heralds a range of apparel and footwear featuring the reimagined PUMA KING. This isn’t just a throwback, it’s a reinvention. The iconic black and gold palette is expertly intertwined with alpine snow accents, embodying the elegance and grandeur of soccer royalty. The handcrafted stitching and bespoke AOF KING logo are intentional, setting the collection apart as a tribute to the sport’s finest moments.
PUMA’s commitment to innovation shines through with the use of their K-BETTER™ upper material. This animal-free product surpasses its predecessors in comfort, durability and feel. It’s a responsible step forward, with the brand incorporating at least 20% recycled content into the upper design. Players and fans will appreciate the superior control and stability provided by the lightweight outsole, which features an integrated stability spine and tapered studs.
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Diving into the heart of the collection, the PUMA KING 21 IT x AOF is a testament to style and functionality. The alpine snow base of the shoe is accented with black and gold detailing, creating an air of sophistication on and off the field. The line also includes the AOF Drill Top and a selection of tees that celebrate the artistry behind the sport.
Significant years in the history of soccer – 1966, 1970, 1974, 1986 and 1990 – are immortalized on the insoles and insteps, paying homage to the legendary players such as Eusébio, Pelé, Johan Cruyff, Diego Maradona and Lothar Matthäus who have worn the PUMA KING.
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The PUMA x ART OF FOOTBALL collection is now available for the fashion-conscious football fan at the PUMA.com, art-of-football.com and selected retailers.
© Photos: PUMA & ART OF FOOTBALL
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