PRADA unveiled its Fall/Winter 2022-23 campaign, featuring actors Jeff Goldblum, Damson Idris and Rami Malek photographed by image storyteller David Sims.
The three Hollywood stars were photographed in a powerful, black-and-white visual narrative that hides the complexity of each actor’s personality behind the simple staging.
Each of the photographs is accompanied by a still life, featuring a meaning object for each actor: a hidden, private memory. A larger story behind each individual, revealing complexities that the camera cannot pick up.
Photographer: David Sims
Models: Jeff Goldblum, Damson Idris, Rami Malek
Creative Director: Ferdinando Verderi