Mariah Carey, the illustrious pop icon, and The Children’s Place, a children’s apparel brand, have united to create an enchanting 2023 Holiday Campaign. This dynamic collaboration, featuring the radiant Carey alongside her adorable children, Moroccan and Monroe, epitomizes the joy and warmth that defines the holiday season.
This collaboration marks a significant milestone as Carey, Moroccan, and Monroe join forces for the first time in a brand partnership. They gleam in the retailer’s newest holiday collection, adorned in graphic tees, cozy sweats, and matching family pajamas that exemplify the spirit of togetherness and holiday cheer. Captured in heartwarming photos and a delightful video, this trio illuminates the magical essence of family bonds and holiday traditions.
Amidst the charm of children’s attire, The Children’s Place has ventured into adult fashion with Carey’s contribution. The iconic singer collaborated in designing the “Mariah Carey dress,” a red velour, strapless, A-line piece adorned with a plaid oversized bow – that seamlessly integrates with the brand’s festive plaid collection.
The enthousiasm is palpable as Carey shared on Instagram, describing the limited-edition gown as “perfect for the season.” Her enthusiasm extends beyond the clothing to embrace the cherished holiday traditions she holds dear. Baking Christmas cookies, cuddling around the fireplace, and matching in The Children’s Place pajamas encapsulates the sweetness of family gatherings.
Maegan Markee, Brand President at The Children’s Place, echoes the sentiment. “Nothing says Christmas like Mariah Carey starring in our matching family Christmas pajamas and outfits,” Markee gushes. Celebrating Carey as a perennial Christmas icon, Markee emphasizes the singer’s role in unifying families with her timeless music, a magic now translated into this captivating campaign.
Viewers can relish the Mariah Carey’s campaign video and explore the entire collection online at childrensplace.com. As the singer prepares for her “Merry Christmas One and All” tour in November, the 2023 Holiday Campaign stands as a prelude to a season brimming with melodious tunes and heartwarming attire, weaving unforgettable moments for all families.
© Photos: The Children’s Place
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