The fashion world is currently undergoing seismic changes, Jeremy Scott has just announced that he is stepping down as creative director of Moschino, concluding a remarkable 10-year run.
Scott’s departure, announced by the brand’s parent company Aeffe, follows his transformative work at the fashion house, where he employed his unique brand of humor and satire to elevate Moschino to new heights in the age of social media.
Massimo Ferretti, executive chairman of Aeffe, expressed his gratitude to Scott for his dedication to the legacy of Franco Moschino and for infusing the brand with a distinctive and delightful vision. Reflecting on his time at Moschino, Scott characterized his tenure as “a wonderful celebration of creativity and imagination” and expressed pride in the legacy he leaves behind.
During his time at Moschino, Scott became known for pushing boundaries, presenting unforgettable runway collections that captured the zeitgeist. From Marie Antoinette-inspired skirts to evening gowns made from inflatable pool toys, Scott’s designs were theatrical and daring. Notable collaborations with H&M, Mattel, and The Sims showcased his ability to bridge the gap between fashion and pop culture.
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Celebrities like Miley Cyrus and Katy Perry have donned Scott’s creations, demonstrating the widespread appeal of his innovative and playful approach. Scott’s final Moschino collection, showcased at Milan Fashion Week, featured a more subdued aesthetic with skirt suits, knits, and chunky gold jewelry.
As the fashion industry awaits the announcement of Moschino’s new creative director, Scott has hinted at future plans on Instagram, stating that he’s “filled with excitement and anticipation” for what’s next. A potential revival of his eponymous brand, which was put on hold in 2019, could be on the horizon.
In considering a successor for Scott, Ferretti envisions someone who can strike a balance between Moschino’s playful style and a more chic, couture-inspired sensibility. Schiaparelli, currently helmed by Daniel Roseberry, could serve as a model for Moschino’s future direction.
Scott, a graduate of the Pratt Institute, has been a major player in the fashion world since launching his own brand in Paris in 1997. His work with Christian Louboutin, Stephen Jones, Linda Farrow, Longchamp, Swatch, and adidas Originals has showcased his eclectic and imaginative style, attracting the attention of A-list celebrities such as Rihanna, Madonna, Lady Gaga, and Kanye West.
As Jeremy Scott closes one chapter of his illustrious career, the fashion world eagerly anticipates the opening of the next. Whether that involves reviving his namesake brand or exploring new creative avenues, Scott’s impact on the industry is sure to be felt for years to come.
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