The Fursac Spring-Summer 2023 campaign is a celebration of the essence of French men’s fashion. Under the direction of Lolita Jacobs and Jean-Baptiste Talbourdet, the campaign is a reflection of the codes dear to Gauthier Borsarello, who has been the creative force behind the French house since January 2021.
The campaign is an exploration of the French men’s wardrobe in the open seas and showcases a desire for speed, warmth, and a modern take on classic sailor and racing driver outfits. Through the lens of Olivier Simile, the Fursac man, embodied by model Baptiste Radufe, is portrayed as cheeky and elegant, comfortable in pieces that feature a clean cut, carefully selected materials, and timeless accuracy.
Whether under the warm Corsican sun, on the hot asphalt, or in the glow of Parisian neon, the Fursac man exudes confidence and style. The key pieces of the collection include a bright yellow quilted jacket, a sharp green leather jacket, a sandy waxed skin trench coat, a shawl collar velvet blazer, a cherry red tuxedo, and natural leather sandals that pay homage to the 1960s.
In this collection, the Fursac house continues to push the boundaries of traditional men’s fashion, offering new and exciting interpretations of classic styles. Whether on land or at sea, the Fursac man is always poised, elegant, and ready for any adventure that may come his way.
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