For its second season listed on the calendar of the men’s fashion week, Fursac has chosen to take residence at the Comédie Française. Directional spots light up an assembly of motionless models, inviting spectators to become the actors of their own fashion show, accompanied by the notes of Ravel, Debussy and Fauré performed by the four brothers and sisters musicians of Gauthier Borsarello.
For the Fall/Winter 2023, the Fursac man makes a big leap between Paris and the Alps. Elegant and radiant in the streets of the capital with fitted suits, bourgeois overcoats, leather jackets and close-fitting polos, he is relaxed and noticed at the foot of the slopes, dressed in thick, comforting knits, winter shirts and ski goggles. He effortlessly glides from pavement to snow, from sunrise to sunset.
This season continues in the new direction given three seasons ago by Gauthier Borsarello, Director of Creation for Fursac. Inspired by the French workwear he collects, Borsarello takes the time to tell its story, with each collection being a new chapter, a destination.
The installation presented at the Comédie Française invites you to get lost in a crowd of Stockman mannequins branded Fursac. Simply guided by the music emanating from a string quartet blended into the darkness, it is a dive at the crossroads of Borsarello’s two lives, his past as a classical musician and his work as an archivist and creator of men’s clothing.
Although marked by the current trend, the Fursac wardrobe does not go out of style. It is a wardrobe for the duration, made to be worn, put off, and passed on. It becomes more beautiful with use, with pieces studied to meet desires and needs, often anticipating them. It is the strength of an intelligent cut, made from materials carefully selected and with a constant concern for making the often complex codes of men’s clothing accessible. Pieces that are efficient, infused with fantasy, madness and flamboyance, it is the new direction given by Gauthier Borsarello.
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