When the thunderous roars of a UFC match meet the sophisticated allure of fashion, the result is nothing short of extraordinary. Embracing this synergy, UFC and celio come together in a groundbreaking alliance launching an all-new collection – French muay-thai and mixed martial arts champion Ciryl Gane is its ambassador – that echoes the audacity of the mixed martial arts world and the refined charm of contemporary fashion.
Before we get caught up in the fashion frenzy, let’s step back and appreciate this union’s brilliance. UFC’s reputation precedes itself. With clenched fists and strategic moves, it’s the zenith of passion, power, and perseverance. Similarly, celio has carved a niche for itself, balancing impeccable style with wearability, making a man not just look good but feel invincible. The union of these two giants was inevitable. The occasion? UFC’s illustrious return to Paris.
“We are thrilled to collaborate with celio to offer UFC fans this new exclusive clothing collection, marking the return of the UFC to France. For UFC fans, the outfit is a true means of expressing themselves, showcasing their passion for the sport while staying connected to the brand,” shared Tracey Bleczinski, Senior Vice President, UFC Global Consumer Products.
From August 21, enthusiasts are able to adorn themselves in pieces that scream style yet whisper the raw UFC energy. Whether it’s the sporty t-shirts, the sleek jogging pants, or the versatile caps, each piece resonates with the spirit of a fighter yet satiates the fashion aficionado’s appetite.
But what’s fashion without a face, especially when the face is none other than the top-ranked heavyweight sensation – Ciryl Gane. Fighting on his home turf, the Parisian audience will witness, on next 2nd september, Gane battle Serghei Spivac at the Accor Arena. This event isn’t just another fight for Gane but a celebration, marking his association with celio as their brand-new ambassador.
Bringing a touch of whimsy to the launch is the Coupe du Joueur Normal (Normal Player Cup) by celio. Picture this: a galaxy of influencers from YouTube, TikTok, and beyond, showcasing the UFC collection while engaged in unconventional, rib-tickling challenges. The stakes? The triumphant influencer gifts a lucky fan with a dream trip to Las Vegas for a front-row UFC spectacle.
For all those awaiting this collection’s arrival, your patience shall be rewarded. Every celio store, and celio.com are now repositories of this dynamic collection.
In the words of a famous fashion icon, “Fashion fades, style is eternal.” And with celio and UFC’s partnership, this style not only symbolizes a contemporary fashion statement but also the indomitable spirit of a fighter. So, whether you’re a UFC enthusiast, a fashion maven, or both, this collaboration promises to give you the best of both worlds.
Click on this link to read this article in French version