Rhuigi Villaseñor made his mark at Milan Fashion Week last September as the Creative Director of the Swiss luxury fashion house, Bally. He chose Casa degli Atellani, a 15th-century town house, as the backdrop for his latest collection. The house, which once belonged to Leonardo Da Vinci and is now home to Italian architect Piero Portaluppi, was the perfect setting to showcase Villaseñor’s reimagining of the storied label established in Switzerland in 1851.
“This is a stunning location, what better place to show a collection that respects history with a twist?” said Villaseñor backstage. He believes that the twist he brings to the brand should be an “exclamation mark,” showcasing his bold sense of style. The designer is moving away from the Los Angeles vibe that dominated his first collection and further emphasizing the luxury codes inherent in Bally.
Outerwear was a standout in the collection, with oversized faux fur coats and puffers quilted in archival diamond matelassé.
Villaseñor knows that he must stay true to Bally’s core accessories business, particularly footwear, and the collection did not disappoint, featuring a variety of boots in different hides. The men’s pin-striped suits were jazzed up with knee-high boots, adding a touch of edge.
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