From the shores of Sardinia to the glitz of Hollywood, Antonio Marras’s Spring 2024 collection is a nostalgic nod to a bygone era. As a child, the glamour of Hollywood’s fleeting presence in Alghero, courtesy of the 1967 movie “Boom!“, left an indelible mark on Marras. This season, the designer channeled that vivid memory into a breathtaking ensemble, a symphony of art and fashion combined.
With a runway transformed into a bustling film studio, Marras spun the story of the ultimate Diva, brought to life by the illustrious Marisa Berenson. Amid the backdrop of simulated film scenes, Berenson’s dramatic portrayal stole the limelight, capturing the whims and fancies of a quintessential Hollywood starlet. As models wove through this cinematic tapestry, each outfit narrated a chapter, an ode to the designer’s lifelong admiration for the silver screen.
Antonio Marras, with fresh investment from Calzedonia, unveiled garments that seemed to echo louder, bolder. Classic elements synonymous with Marras’s designs, such as vintage military influences juxtaposed against formal tailoring and adorned with delicate embroidery, held their own. A rich palette of mid-century silhouettes crafted from mousseline and tulle, adorned with Marras’s signature watercolors and paillettes, painted a picture of timeless elegance. But it was the new, the unexpected – the slouchy leather separates and an array of captivating bags that demonstrated an evolution in Marras’s vision.
Marras’s homage to the cinematic world didn’t stop with the setting or the garments. An imaginative mood board displayed snapshots of the iconic Elizabeth Taylor and Richard Burton, stars of “Boom!” and symbols of timeless allure. Their tumultuous love story, juxtaposed against Marras’s serene Sardinian landscapes, projected on colossal screens, added depth and drama to the spectacle.
The collection catered to the contemporary man too. Silky Bermuda shorts, leather trenches, and suits adorned with delicate floral motifs showcased a fusion of sophistication and ease.
Spring 2024 marked a new chapter for Antonio Marras. Bolstered by Calzedonia Group’s financial prowess, the collection was both expansive, boasting 90 distinct looks, and uncompromising in its aesthetic integrity. The blend of narrative depth, sartorial elegance, and cinematic grandeur affirmed Marras’s place in the fashion pantheon, a designer who knows how to weave history, memory, and art into fabric.
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© Photos: Antonio Marras
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